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Tag Archives: strategy




Vision – Mission – Value of and for Auditioning

December 1, 2016

What is the importance of these three words, “Vision, Mission and Value”, when you think about auditioning? These are what most successful businesses use as their touchstone with all their stake holders, customers, venders and employees, so they are perceived with consistency by all. Performers often feel that this is the impossible part of striving || Continue »

Mise-en-place – Everything in its Place

April 1, 2016

Don’t know if you knew this, but 35 years ago I took a hiatus from my career, and moved back to my home state of Arizona when my children were about to enter High School. In making this decision, I knew I would find great support from my family who lived there. It was at || Continue »

Making Your Strategic Business Plan Work

April 1, 2013

Every business has a deliberate plan to reach their goals. It something called market strategy. Just because you have marketing strategy in place doesn’t mean you will experience success in reaching your objective. If you don’t know what you are doing and are just “throwing spaghetti against the wall to see if it sticks” you || Continue »

How Do You Get to Carnegie Hall?

February 1, 2012

Practice, Practice, Practice? How and what do you practice? Practicing is a commitment to excellence that starts with a solid strategy, defined goals, a realistic tactical plan, plus a brand story that will continue to develop your brand voice (singing voice) with authority and authenticity. This means getting relentlessly fierce mentally as you focus on || Continue »

This New Year’s Agenda! Do The Job and Become The Fierce Warrior

January 1, 2012

How much of a real commitment have you made to getting the job done when it comes to working with an agenda when you practice, perform, audition, or even think about music and the industry of performance? I venture to guess that it is in reality more of a wish or want rather than a || Continue »

The Feedback Loop/Goals

September 1, 2011

How much time, effort and sometimes even money have you already spent on trying to figure out how to build a user friendly and easily reachable set of goals? I bet like me until I figured it out, you became so frustrated that you finally just stopped trying and winged it instead, which, incidentally, probably || Continue »

Open Your Mind to What is Possible

April 1, 2011

Having a professional singing career is about intention, intensity and precision. The path is organic, logical, needs tending every day; a living entity that is adaptable and embraces change. Having a professional singing career is not for the faint of heart. Are you open to knowing some of the reasons you may not be getting || Continue »

Give Yourself A Winning Chance!

January 1, 2011

What is the first career action you plan to take this year? Is it well defined and part of a larger goal? Or maybe, you feel stuck and paralyzed by not knowing what to do next? Does fear in the form of “the Brat”, you know, that inner voice that we all have conversations with || Continue »

Get Your Money’s Worth

November 1, 2010

In the winter of 333 B.C., the Macedonian general Alexander and his army arrived in the Asian city of Gordian to take up winter quarters. While there, Alexander heard about the legend surrounding the town’s famous knot, the “Gordian Knot.” A prophecy states that whoever is able to untie this strangely complicated knot will become || Continue »

Practicing Smart: Accelerated Learning

December 1, 2009

How do you spend your time and energy when you practice singing? Do you have a method of practicing that doesn’t take much time, but breaks the singing process into its individual components which helps you set up the entire structure both mentally and physically for singing? Do you start this process by first focusing || Continue »

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