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Tag Archives: branding




Vision – Mission – Value of and for Auditioning

December 1, 2016

What is the importance of these three words, “Vision, Mission and Value”, when you think about auditioning? These are what most successful businesses use as their touchstone with all their stake holders, customers, venders and employees, so they are perceived with consistency by all. Performers often feel that this is the impossible part of striving || Continue »

Branding – Who Are You?

December 1, 2015

Who are you? Have you ever thought about whether you are consistent in all of your relationships, including the one with yourself? A big part of growing into a young professional is knowing who you are from the inside out and presenting and representing that person all the time no matter the situation or relationship. || Continue »

Step Up and Forge Your Own Path

August 1, 2015

How responsible are you for what’s happening in your life right now? Are you just going with the flow? Are you forever in an emotional state that keeps you distracted? Do you often blame others for what is or is not happening in your life? Often with new students or during consultations, I hear and || Continue »

Your Personal Brand – “Upping the Ante”

June 1, 2015

Want to “up the ante” for building your personal brand? Do you ever notice another performer’s personal brand and if so, what do you notice about how and why it is noticeable. Most professionals who are good at what they do have a lot of traits that most people miss. Let’s start with this: most || Continue »

Consistency in Your Personal Brand?

October 1, 2014

Have you ever wondered what kind of impression you put in place and leave each time you venture out into the world of social media? Are you mindful when presenting and representing your Personal Brand online? Are you aware that those hiring often visit these sites to look further into who you are through your || Continue »

Personal and Professional Representation

August 1, 2014

They are one and the same! How can you raise your Brand score by the end of the summer? It’s that time of year once again. For many of you, you’re about to experience a very special phase and perhaps a different place here in America or even abroad. It is often your first encounter || Continue »

What Does Your Brand Say About You?

February 1, 2014

Everything in life today is branded. It’s a way for you to understand and determine a product’s value, quality, consistency and emotional appeal for you. Notice how you react to these brands: Starbucks, Nike, Apple, Facebook. You have an immediate visceral and emotional response to these names and products. And it happens in an unconscious || Continue »

The Power of Your Speaking Voice

February 1, 2013

I recently heard an interview with Tina Fey on NPR Radio about speaking voices and the effect their sound can have on how one is perceived. She told the story of being in an acting class with a very beautiful young woman who had this high, little girl voice that was simply annoying. She felt || Continue »

NEW YEAR’S Aria Ready Tune UP Time!

January 1, 2013

Happy New Year! Want to kick the New Year off with a tune-up! Here are some ideas to help refresh your re-start button. Ever get tired of trying to figuring out how to get your foot in the door that will really take you to the next step in your career. Sometimes you might get || Continue »

Personal vs. Professional Representation

June 1, 2012

How will you score by the end of the summer? Have you ever thought of the real importance of being able to represent and present your Personal Brand in all the many roles you play throughout your journey through the world each and every day? Why does this matter and what are your benefits if || Continue »

Aria Ready