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Category Archives: Business Materials




The Art of Writing a Compelling Bio

October 1, 2015

Recently, I have read and been directed to many complaints about artists’ bios by numerous critics and other influential people in the music industry. I feel the same way because these bios tell me nothing about the artists personally, so I can be interested in them. Instead, they give me the obligatory laundry list of || Continue »

Drafting Your Own Contract

December 1, 2013

As I said last month, December can be an opportune time to expand your performance/business experience. This requires not only ferreting out your own performance venues but also experimenting with building 2-3 different programs to suit differing venues, to creating a contract once the details have been settled on like price, time and place of || Continue »

NEW YEAR’S Aria Ready Tune UP Time!

January 1, 2013

Happy New Year! Want to kick the New Year off with a tune-up! Here are some ideas to help refresh your re-start button. Ever get tired of trying to figuring out how to get your foot in the door that will really take you to the next step in your career. Sometimes you might get || Continue »

The Art of Publicity: Marketing Yourself with Confidence

March 1, 2008

What is the least expensive, most powerful tool you have to market your own product, you as performer? It’s publicity. Publicity is the art of building positive and favorable interest in you (your Personal Brand, the easy going, positive and nice person you are), your product (your voice) and your service (performing). Every time you || Continue »

It’s a Brand New Day, a Brand New Year! So, What Do You Plan to Do With It?

January 1, 2007

You have spent your time, energy and money on preparing your voice, performance skills and music; your product. How much time, energy and money have you spent on setting up your business to sell your product? Let me say that another way, yes, if you are interested in having a singing career, a beautiful voice || Continue »

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