The Blog
The Aria Ready blog contains over two decades of monthly posts aimed at teaching emerging professional singers how to become a fully-formed artistic professional in today's world of Opera.
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The Art of Publicity: Marketing Yourself with Confidence
By Carol Kirkpatrick
By Carol Kirkpatrick
What is the least expensive, most powerful tool you have to market your own product, you as performer? It's publicity. Publicity is the art of building positive and favorable interest in you (your Personal Brand, the easy going, positive and nice person you are), your product (your voice) and your service (performing). Every time you […]
branding
business materials
business skills
marketing & publicity
pr packet
branding
confidence
identity
marketing
personal brand
publicity
Read The Post: The Art of Publicity: Marketing Yourself with Confidence
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What's in a Name? What's Your Brand?
By Carol Kirkpatrick
By Carol Kirkpatrick
What is your favorite brand name product? When you think of that brand, is it a slogan, logo, color, size, shape, name or price or a combination of these that makes you like it and want to buy? Or perhaps it is the personality selling the product that influences you. What are your favorite brands […]
branding
business skills
mission statement
personal development
branding
marketing
mission statement
personal brand
personality
publicity
trust
Read The Post: What's in a Name? What's Your Brand?
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