They are one and the same! How can you raise your Brand score by the end of the summer? It’s that time of year once again. For many of you, you’re about to experience a very special phase and perhaps a different place here in America or even abroad. It is often your first encounter […]

Everything in life today is branded. It’s a way for you to understand and determine a product’s value, quality, consistency and emotional appeal for you. Notice how you react to these brands: Starbucks, Nike, Apple, Facebook. You have an immediate visceral and emotional response to these names and products. And it happens in an unconscious […]

With the Holidays fast approaching there might be opportunities to create a Holiday Program which you will promote to varying venues to make some extra money. Do have a plan in place to know how to get the word out that you are available to do Holiday performances, and do you know how to figure […]

Have you ever found yourself in a difficult situation of unwelcome or inappropriate sexual advances? This is a subject that is rarely talked about in our industry and I want to bring it out into the open so we can create a dialogue concerning this subject. Also, to let those to whom this has happened […]

The first thing you need to remember is that business first and foremost is not emotional or personal; it’s about creating and maintaining healthy relationships including the one with yourself. And it’s having the courage to implement every step of your plan at each and every level of growth, from being a student to stepping […]

I recently heard an interview with Tina Fey on NPR Radio about speaking voices and the effect their sound can have on how one is perceived. She told the story of being in an acting class with a very beautiful young woman who had this high, little girl voice that was simply annoying. She felt […]

If you live in America in the 21st century you’ve probably had to listen to a lot of your colleagues and friends tell you how busy they are. Sure it’s hard to deal with the pressures of having a job, all the while worrying about the added time, energy and money needed to continue your […]

How will you score by the end of the summer? Have you ever thought of the real importance of being able to represent and present your Personal Brand in all the many roles you play throughout your journey through the world each and every day? Why does this matter and what are your benefits if […]

A good brand is relevant, distinctive, memorable and flexible. We agree. But a great brand is a different story. A great brand is the story. It speaks for you - and to all your important relationships including your audience. It goes beyond features and benefits and builds business longevity. It offers something in and of […]